Anheuser-Busch Launches National Preparedness Month Campaign Focused on Pet Preparedness


ST. LOUIS, Mo. — Building on its longstanding and consistent commitment to disaster relief and preparedness efforts, Anheuser-Busch announces the second annual “Prepare For Your Pets” campaign. By continuing its strong partnership with American Humane and the American Red Cross, Anheuser-Busch will expand relief efforts and educate people and pets about disaster preparedness. The newly launched website, Anheuser-Busch/PrepareForYourPets, will serve as a hub for pet owners to find information on how to prepare for a disaster to keep people and their pets safe.

Anheuser-Busch is proud of its disaster relief and preparedness efforts, including its flagship emergency drinking water program through its longstanding partnership with the American Red Cross dating back to 1906. In the Spirit of Preparedness , the brewer will also run emergency drinking water runs. water at its breweries in Fort Collins, CO, and Cartersville, GA, to replenish its emergency drinking water supply following recent relief efforts to provide canisters of water after severe flooding, wildfires and other disasters that have affected communities nationwide.

Disaster preparedness plans often overlook plans for pets. In fact, while 83% of pet owners live in communities threatened by natural disasters, only 46% have family plans in place. While pet owners can often be found taking photos of their pets, a physical photo can play a vital role in developing a family or community disaster preparedness plan. community.

As part of the 2022 “Get Ready for Your Pets” campaign, Anheuser-Busch is offering pet owners the opportunity to print a physical photo of themselves and their pets to have under the hand in case of natural disaster or crisis. This photo can increase owners’ chances of finding their pet, if their phone is misplaced, damaged or out of battery. To encourage pet owners to take this essential step, Anheuser-Busch, in partnership with photo printing service Mpix, will cover the cost of sending photos directly to people’s homes.

“In almost every corner of our country, communities are at risk of natural disasters. In this National Preparedness Month, we’re leveraging our reach to highlight the importance of being prepared for the whole family, including pets who can’t plan for themselves,” said Colleen Lucas, Vice President of community impact at Anheuser-Busch. “In addition to our commitment to prepare emergency drinking water throughout the year, we stand ready to support people as they plan for disasters and emergencies in their homes, businesses and communities. .”

Anheuser-Busch’s beloved pets, the world-renowned Budweiser Clydesdales, will honor National Readiness Month by visiting two “Get Ready for Your Pets” fairs during the month. The fairs will be held in Knoxville, TN in partnership with Eagle Distributing Company and in Fort Collins, CO at the company’s Fort Collins Brewery & Biergarten, which will give guests the opportunity to take a photo with their pet and provide valuable disaster planning resources. .

Additionally, the Anheuser-Busch Foundation will donate $200,000 to American Humane to aid its rescue operations and expand emergency drinking water distribution to pet shelters and rescue efforts during and after disasters. natural disasters.

“From natural disasters to animal cruelty investigations, American Humane is on the front lines of protecting animals and saving lives in times of crisis,” said Dr. Robin Ganzert, President and CEO of American Humane. . “We are grateful to Anheuser-Busch for supporting our critical rescue efforts. We also want to equip pet owners with the knowledge and tools to keep their pets and families safe in the event of a disaster. Having a disaster preparedness plan in place will not only help save the lives of our beloved animals, but also those of owners, volunteers and first responders.

To mark National Preparedness Month and their continued partnership, the Anheuser-Busch Foundation will also donate $1 million to the Red Cross’ Annual Disaster Giving Program (ADGP) to help ensure that the Red Cross can take immediate action for communities in need.

“We are honored to count Anheuser-Busch as a valued member of our annual Disaster Giving Program,” said Gail McGovern, President and CEO of the American Red Cross. “ADGP members are truly unique because their generous contributions to the Red Cross before disasters allow us to prepare communities across the country for emergencies and respond immediately with food, shelter and care after a disaster. to help those in need. Anheuser-Busch goes a step further by also supplying the Red Cross with emergency drinking water for disaster operations across the country. We are deeply grateful for their longstanding and impactful partnership.

For more than three decades, Anheuser-Busch and its wholesale partners have worked alongside the American Red Cross to provide clean water to those in need during all stages of natural disasters and other crises. To date, Anheuser-Busch has provided more than 90 million containers of emergency drinking water to affected communities across the country.

[1] American Society for the Prevention of Cruelty to Animals. “ASPCA survey shows 83% of pet owners are affected by disasters, less than half have preparedness plans.” September 22, 2021.

About Anheuser-Busch

At Anheuser-Busch, our goal is to create a happier future. We are always looking to provide new ways to experience life’s moments, dream big to advance our industry, and make a meaningful impact in the world. We hope to build a future that everyone can celebrate and everyone can share. For more than 160 years, Anheuser-Busch has carried on a tradition of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesale distribution centers, agricultural facilities, and packaging plants, and have more than 19,000 colleagues across the United States. We’re home to many of America’s most beloved beer brands, including Budweiser, Bud Light, Michelob ULTRA, and Stella Artois, as well as a number of regional brands that offer beer drinkers a choice of the tastiest craft beers. Of the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit or follow Anheuser-Busch on LinkedIn, Twitter, Facebook and Instagram.

About American Humane

American Humane is the nation’s first national humanitarian organization and the world’s largest certifier of animal welfare, overseeing the humane treatment of more than one billion animals worldwide each year. Founded in 1877, American Humane was First to Serve™ the animal cause and for 145 years has been at the forefront of virtually every major advancement in the humanitarian movement. For more information or to support our rescue work, please visit, follow us on Facebook, Twitter, and Instagram, and subscribe to our channel on YouTube for the latest animal news and features we share our Earth.

About the American Red Cross

The American Red Cross shelters, feeds and comforts disaster victims; provides about 40% of the nation’s blood; teaches life-saving skills; distributes international humanitarian aid; and supports veterans, service members and their families. The Red Cross is a nonprofit organization that depends on the volunteers and generosity of the American public to carry out its mission. For more information, please visit or, or visit us on Twitter at @RedCross.=


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